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G-Guides Case Study

Case Study: G-Guides

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“It is the right of every tourist to have a great local experience,” says G-Guides co-founder Tina Hudnik. She and Maja Campelj have made this possible with G-Guides, a company offering virtual tour guide training that transforms sightseeing providers into creators of authentic experiences, sustainability communicators, and educators.

G-Guides addresses sustainable development goal #4.

Highlights of this free case study:

  • How Hudnik and Campelj use their tourism industry experience in G-Guides training.
  • How being a private research institute benefits G-Guides.
  • Why travel companies hesitate to enroll students in skill-based education.

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