The move toward diversifying storytellers should not become a new form of extraction within the tourism industry.
Developments across the media landscape indicate changes may be afoot for how publishers, editors, and writers approach travel journalism.
The new Google Maps upgrade is an example of what it looks like for the tourism industry to operate sustainably and responsibly be default.
The tourism industry aggressively markets destinations, but its tactics have flattened the vibrancy and complexity of places.
When “slow travel” moves from “slow” actions to a “slow” mindset encouraging reflection, responsible travel shifts to more mindful travel.
Being open and honest about business operations is increasingly expected by consumers and one way companies can hold themselves accountable.
Travelers’ waste places a heavy burden on destinations. It is essential to openly discuss waste reduction with them in a meaningful way.
The very best stories steer clear of too much data and lean into shared human values told with a memorable flair instead.
Dismantling harmful tourism practices also requires dismantling the harmful communications practices that supported them.

