Whether speaking to audiences from the stage, in workshop settings, on podcasts, or through virtual conferences, Rooted's founder, JoAnna, encourages listeners to think deeply and ask questions.
They walk away reflecting about the experience and eager to continue the conversation — ready to take action long after her words have faded away.
JoAnna has given keynote presentations, led numerous guided conversations, participated in panel discussions, and held workshops in professional and academic settings.
She also offers expertise as a guest on podcasts and radio shows.
Speaking Appearances Include:
JoAnna is an award-winning public speaker who believes in the collective power of those working within the tourism ecosystem. Her intention when speaking to groups of any size is to inspire and motivate — as well as challenge the status quo and seed a sense of curiosity, agency, and empowerment.
She has spoken about — or is qualified to speak on — the following topics:
- Sustainable / responsible travel (trade or consumer focus)
- The connection between tourism and regenerative practices
- Radical transparency and accountability
- Ethical communications and marketing strategies for tourism industry professionals
- Responsible travel writing, content creation, and story sharing
- Decolonizing tourism storytelling practices
- Celebrating local communities through storytelling
- Tourism challenges and innovative social solutions
- Using challenges as storytelling tools in tourism
- The connection between community tourism and the climate and biodiversity crises
- Tourism as a tool to elevate and amplify women
- The intersection of social impact and sustainable tourism
- Importance of the solutions-focused mindset
- Amplifying community-led solutions in a global-focused world
- Trail tourism
- The importance of asking "why?" and "how?"
- Pitching media / selling your story to writers
Podcast Appearances Include:
JoAnna would love to speak at your next conference,
lead a workshop at your next event, or be a guest on your podcast.
Let's make it happen!