Welcome to Rooted, a solutions platform at the intersection of sustainable tourism, storytelling, and social impact.
I'm JoAnna Haugen, the founder of Rooted. This platform was born from my experiences as a U.S. Peace Corps volunteer, intrepid traveler, commercial travel writer, and solutions journalism advocate — and the gaps I discovered along the way.
My mission through Rooted is to responsibly document, support, celebrate, and share sustainable travel initiatives that put communities first – and help others do the same.
How can Rooted help you?
For Content Creators
Find meaningful travel experiences to share with your audiences and learn how to responsibly use your influence.
For Travel Service Providers & Destinations
Learn how powerful storytelling can elevate your work and about social impact projects that benefit your local community.
For Social Enterprises & Organizations
Connect with people interested in amplifying your work and learn from representatives of similar social impact projects.
Are you interested in a partnership or collaboration with Rooted?