Having driven the U.S. interstate system through the Midwest countless times, my partner and I decided on a different strategy for our summer holiday: We took five days to drive from my parents’ home in West Central Wisconsin to a lakeside rental in Northeast Oklahoma for a family reunion by booking quirky accommodations, then strung
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Climate change affects every destination in some way. Understanding how to talk about it can turn the crisis into an opportunity.
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Destination marketing and community prioritization don’t have to be at odds. In fact, marrying the two creates vibrant places worth visiting.
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So many tourism-related conversations focus on macro insight, but locally sourced and focused ideas and solutions should get more attention.
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Regardless of what we might know about global issues, engaging in conversation and action about them is often a lot harder than expected.
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The dominant narratives present in tourism can only be shattered by giving storytellers the power to share their own perspectives.
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