In tourism, the customer journey and traveler journey are two different phases, but both are enhanced when storytelling connects them.
Connecting the Customer Journey and Traveler Journey with Storytelling
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In tourism, the customer journey and traveler journey are two different phases, but both are enhanced when storytelling connects them.
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An interest in local travel is likely to stick around. These destinations offer domestic tourism campaign strategies worth noting.
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As individuals, we might not have much power to make a difference. But we do influence other people, and collective action is powerful.
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It is easy to fall into tired travel content creation habits, but doing so makes every destination look like every other destination.
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Statistics indicate mindful travelers are interested in making more responsible decisions, but desire does not equal action.
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Now is the time for tourism professionals to draw a line in the sand and say that space travel is, in fact, not tourism at all.
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