We all carry bias and perceptions that we aren’t aware of or don’t recognize, and we need to learn how to navigate this when telling stories.
In the wake of the global pandemic, it is essential that women working in tourism are heard, respected, and supported.
After being pent up for well over a year, people are eager to escape. The tourism industry needs to be ready to mitigate revenge tourism.
Changing peoples’ perspective about travel requires the tourism industry to think differently about how it presents the experience.
Tourism is primed for radical disruption, but that requires discomfort, reprioritization, and looking beyond the industry.
Tourism professionals need to exhibit responsible travel-related behavior beyond the workplace to be impactful.
Travelers are already engaged in water activities like kayaking. Tour companies can use those opportunities to activate climate action.
Building storytelling skills preps professionals to recognize opportunities to be more strategic and responsible in their communication.
As the tourism industry turns its focus toward local experiences, it needs to be mindful not to homogenize people and communities.