Alternative tours challenge the dominant narrative and give people a chance to hear stories that are historically silenced.
The Anatomy of an Alternative Tour
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What would the world look like if tourism really was a “force for good?” It’s time to reimagine tourism in a way that supports local communities, contributes to the UN’s sustainable development goals, and amplifies environmental and social solutions to global issues while providing travelers with meaningful, memorable experiences.
Alternative tours challenge the dominant narrative and give people a chance to hear stories that are historically silenced.
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Tour guides’ ability to share personal stories, build rapport, and connect travelers to the climate crisis through experiences is powerful.
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Some people question the relevance of pledges, but initiatives like the Glasgow Declaration offer incentive to act — even in small ways.
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The new Google Maps upgrade is an example of what it looks like for the tourism industry to operate sustainably and responsibly be default.
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The tourism industry aggressively markets destinations, but its tactics have flattened the vibrancy and complexity of places.
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When “slow travel” moves from “slow” actions to a “slow” mindset encouraging reflection, responsible travel shifts to more mindful travel.
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