“Local Travel” For Locals, By Locals: Compelling Reasons (and Ways) to Develop Hyper-Domestic Tourism

In recent years, booking platforms, tour companies, and destinations have encouraged travelers to “go local,” much to the disappointment of locals themselves. As travelers rushed in, eager for the “local” experience, residents retreated from their favorite bars, cafes, and parks as prices skyrocketed and they were forced to share their favorite coffee nooks with influencers who only cared about taking selfies with their cappuccinos.

While suggesting visitors embrace the “local” lifestyle, destinations and tour operators have largely left actual local residents behind. This is a huge missed opportunity across the tourism industry.

This 6-page resource encourages the tourism industry to consider what happens when people travel like locals because they are locals.

It is designed for:

Inside you’ll find:

Get instant access to
“Local Travel” For Locals, By Locals:
Compelling Reasons (and Ways) to Develop Hyper-Domestic Tourism

below: