Subjective travel content can be used effectively, but there are often better ways to entice people with written and oral communication.
Travel Content and the Place for Subjectivity
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Subjective travel content can be used effectively, but there are often better ways to entice people with written and oral communication.
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Tour companies are touting ways for people to “give back” while traveling, but it’s not clear what that means or if it serves communities.
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Sustainability goals in tourism should be made public for accountability and so others can learn from the process.
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Tourism operates within systems built upon colonialism and racism, and “giving a voice to the voiceless” reinforces a harmful status quo.
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With immersive activities integrated into travel experiences, people are primed to learn even if they don’t realize it.
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Intentionally tying elements together with a storytelling structure helps travelers make sense of sites with which they have no connection.
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