Messaging about community tourism should provide context, consider word choice, clarify expectations, and avoid romanticization.
Marketing Communications Tips for Supporting Community Tourism
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- Author: JoAnna Haugen
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What Does “Decolonizing Tourism” Mean? A Consideration of Community, Diversity, Nature, and Culture
Making leisure travel accessible and equitable to all requires a systemic understanding of tourism culture through a lens of social justice.
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Why It’s Time to Move Beyond “Empowering” Women in Tourism — And What is Needed Instead
It’s easy to say the tourism industry empowers women. It’s quite another to provide support and access in order to achieve gender equality.
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Full of Fear or a Dash of Hope: Crafting Climate-Related Communications in Tourism
Both fear and hope have a role to play for destinations, tour operators, and other travel service providers developing climate communication.
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The Tourism Case for Fostering Happiness in Cities
Most travelers either stay in or pass through urban spaces, so there’s a compelling reason for tourism to prioritize happiness in cities.
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Why Social Enterprises Should Be Woven into Tourism Experiences
Integrating social enterprises into travel experiences surfaces learning opportunities while using tourism to support community well being.
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